[DESIGN PRINCIPLES] EXERCISES

DESIGN PRINCIPLES-EXERCISES

11JAN 2023-20JAN 2023(WEEK1-WEEK2)

SHO KEH LI 0351373

Design Principles/Bachelor of Arts(Honours) in Interior Architecture

Exercise

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INSTRUCTION

Timeframe 2 weeks 

Deadline Week 2 

Description: Select 2 design principles from the list below: 

1. Gestalt theory 

2. Contrast 

3. Emphasis 

4. Balance 

5. Repetition 

6. Movement 

7. Harmony & Unity 

8. Symbol 

9. Word and Image 

Create 1 design for each chosen principle. 

PROGRESS: On the week you are working on the exercises, discuss and show your progress to your lecturer during class. Requirements For materials, you may use any of your choice, but do consider their suitability to best express your ideas. In your EXERCISES post in the blog, each design should contain:  

1. a recap of the selected design principle 

2. your design process: 2.1 visual references (designs that have inspired your own) 2.2 1-2 idea explorations with short description 2.3 final design in A4 size, JPEG file, & a short rationale 2.4 feedback given by the lecturer 

At the end of the Exercises post, write a reflection about what you have learnt and discovered from this experience.

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CONTRAST 

RECAP

Contrast refers to the arrangement of opposite elements and effects. For example: light and dark, colours, smooth and rough textures, large and small shapes. Contrast can be used to create variety, visual interest, and drama in an artwork.

VISUAL REFERENCES

Figure 1.1 research on repetition from Pinterest, week 2 (17/01/2023)
https://pin.it/5NJAYCG

Figure 1.2 research on repetition from Pinterest, week 2 (17/01/2023)
https://pin.it/iZ6Msy6

Figure 1.3 research on repetition from Pinterest, week 2 (17/01/2023)
https://pin.it/1BWY2Hl

Figure 1.4 research on repetition from Pinterest, week 2 (17/01/2023)
https://pin.it/3OookoC

Figure 1.5 research on repetition from Pinterest
https://pin.it/6FTpBXT

Idea Exploration

I wanted to draw the repeating fishes in the seven straight lines OR in a repetition of circle shapes.

Figure 1.5 repetition sketch#1 ,week 2(17/01/2023)

Figure 1.6 repetition sketch#2 ,wek2 (17/01/2023)

I decided to choose sketch #2 as my final design in repetition because the fishes in the circle shapes arrangement looks more active and vivid. 

FEDBACK: 

Miss Yip gave me feedback that are my design for repetition reflects the principle. To make it more interesting, I can enhance on the movement lines so the repetition also creates movement. After sketching, I paint on it and added the movement lines in my final design.

FINAL DESIGN

Figure 1.7 final design work on repetition

The final design exactly same with the figure 1.6, I added more fishes, blue color and also the lines of the movement to make the design more interesting and vivid.

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EMPHASIS

RECAP

Emphasis is the part of the design that catches the viewer's attention. Usually the artist will make one area stand out by contrasting it with other areas. The area could be different in size, color, texture, shape, etc. Movement is the path the viewer's eye takes through the work of art

VISUAL REFERENCE

Figure 2.1 research on emphasis from Pinterest, week 2 (18/01/2023)
https://pin.it/6Z8G824

Figure 2.2 research on emphasis from Pinterest, week 2 (18/01/2023)
https://pin.it/589wxNw

Figure 2.3 research on emphasis from Pinterest, week 2 (18/01/2023)
https://pin.it/7715CEN

Figure 2.4 research on emphasis from Pinterest, week 2 (18/01/2023)

https://pin.it/7FW67NK 

 

IDEA EXPLORATION

I draw a girl is walking on the dark road,the girl represent the emphasis. But I don't really like it.

Figure 2.5 emphasis sketch#1 ,week 2(18/01/2023)

Therefore, I draw a traffic light on the road, the traffic light represent the emphasis. Besides, I add the building and the sky as the background to make the design more diversification.

the traffic light and yellow colour is the emphasis of my final design.

Figure 2.6 emphasis sketch#2

FINAL DESIGN

Figure 2.9 final design work on emphasis

The final design exactly same with the figure 2.4, The yellow light and traffic light who represent the emphasis in my final design. 

FEEDBACK:

The feedback that given by Miss Yip from my final design is fine BUT also asked me to change to girl to another girl. S, I change the girl to a traffic light.

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REFLECTION

First of all, I was trying to understand and watch all the recording about all the design principles that given by Miss Yip. After getting know all of the design principles are, I decide to choose 2 of the design principles as the title of my assignment which are repetition and emphasis.

WHAT I HAVE LEARNT? what you have learnt and discovered from this experience.

I understand the knowledge of design principles in work of design and I have learned how to do a research correctly on the internet to perform a good work.

In the process of research, I was looking for the details about the theme of emphasis and repetition one time and one time until I found the interesting ideas. 

I also learned about how to combine all the ideas that I found into a final idea. I keep asking myself that is it represent the emphasis and repetition? Therefore, my final design are showing the emphasis and the repetition very clearly.